Rumor: COG tag the start of a GoW2 viral campaign [update]

Update: As pointed out by matt247, Eurogamer is giving away one of these metal COGs in a Microsoft sponsored giveaway. Maybe this isn't viral, maybe it's just promotional?
After Gears of War 2 community manager SixOkay Twittered a hint, telling us to take a closer look at the latest GoW2 video featurette (specifically at the 1:07 timestamp), we decided to take another look at the video. And upon launching the HD video, putting on our reading glasses and navigating to the correct spot, we came across something rather interesting.
At around the 1:07 timestamp, a few frames flash on the screen that show a large, metal COG tag in a man's hand (larger frame grabs in the gallery below) with the text "EVERY TAG TELLS A TALE" written below. Could this be the start of some sort of Gears 2 viral campaign? The launch of some crazy awesome promotion? Or could it just be the announcement of a $2,000 platinum COG tag that's going to go on sale exclusively at Amazon.com? We dunno, but we think it'd be smart to take SixOkay's advice and "stay tuned..."
After Gears of War 2 community manager SixOkay Twittered a hint, telling us to take a closer look at the latest GoW2 video featurette (specifically at the 1:07 timestamp), we decided to take another look at the video. And upon launching the HD video, putting on our reading glasses and navigating to the correct spot, we came across something rather interesting.
At around the 1:07 timestamp, a few frames flash on the screen that show a large, metal COG tag in a man's hand (larger frame grabs in the gallery below) with the text "EVERY TAG TELLS A TALE" written below. Could this be the start of some sort of Gears 2 viral campaign? The launch of some crazy awesome promotion? Or could it just be the announcement of a $2,000 platinum COG tag that's going to go on sale exclusively at Amazon.com? We dunno, but we think it'd be smart to take SixOkay's advice and "stay tuned..."
Gallery: Gears of War 2 COG Tag
[Thanks, to everyone who sent this in]










Reader Comments (Page 1 of 1)
matt247 @ Oct 2nd 2008 1:16AM
eurogamer.net is having a contest to win a cog
Knuckles Dawson @ Oct 7th 2008 8:57PM
Got mine in the mail today.
JAmerican @ Oct 2nd 2008 1:18AM
That looks like one heavy COG Tag. Imagine collecting 30 of those LOL!
I really would prefer small, metal cog tags. Not Plastic, but stainless-steel metal.
Alex @ Oct 2nd 2008 12:02PM
Is this actual size of a COG Tag? People were supposed to wear two of these around their necks?
NukeAssault @ Oct 2nd 2008 1:24AM
Id kill if that came with the limited edition!
CABALLOTE @ Oct 2nd 2008 1:41AM
NukeAssault said...
Id kill if that came with the limited edition!
I'm serious, stop teasing!
Feedback @ Oct 2nd 2008 4:17AM
Oops, to whichever mods reviews this comment, didn't mean to report this one, meant to report the one below it.
PS3's Fanboy @ Oct 2nd 2008 1:49AM
So is this the only game that 360 has left coming out for it? ha, bunch of ROID boys shooting Aliens
Jon @ Oct 2nd 2008 2:23AM
The inscription says "Property of the Coalition of Ordered Governments"
Boff @ Oct 2nd 2008 4:18AM
Chunky!
Reez @ Oct 2nd 2008 4:51AM
@ PS3's Fanboy:
There's so little exciting stuff going on in your world that you have to troll in ours? I thought your PS3 was just too damn exciting for you to come and harass us peons. Feck. Off.
ice~ @ Oct 2nd 2008 8:02AM
:) and what's ps3 got?? A bunch of little scrotum b- I mean Sackboys running around pointlessly jumping with no meaning to their little lives??
Sorry but I had to guys..
ice~ @ Oct 2nd 2008 8:03AM
Sorry that was @PS3's Fanboy
steady @ Oct 2nd 2008 8:17AM
I agree guys. gears the only one coming out?? dude ... 5 games i want are coming out in november, mirrors edge and gears 2 including. go back to ps3, this isn't your world so back off!
steady @ Oct 2nd 2008 8:19AM
@ ps3 fanboy ofcourse :P
Muckrak3r @ Oct 2nd 2008 8:19AM
Am I the only to notice that looks a bit less like a COG tag, and much more like a C0cK ring?
Anyways, can't wait for Gears2. It's going to be nice to get away from Gear1 finally. I have played it wayyyyy too long.
Patton @ Oct 2nd 2008 12:30PM
I want one.
Maybe I'll make a smaller set for myself out of stainless steel. Can't be that hard, right?
Bryan T @ Oct 2nd 2008 3:33PM
the contest is open to UK residents only ; ;
Muckrak3r @ Oct 2nd 2008 4:59PM
So the prize is a Cog tag? Wouldn't a better prize for you guys be a toothbrush and a years supply of Crest or something? he he he. j/k.