The Warriors: Street Brawl trailer is how not to do a trailer

by David Hinkle { Jun 12th 2009 at 2:29PM }

Very few things tick off the happy-go-lucky team at Joystiq, but when you send us a new trailer for The Warriors: Street Brawl that doesn't have one iota of gameplay footage, nor one single second of anything from the game, then we have an issue with it. We guess we just expect too much these days, spoiled from the 95% of the industry that does game trailers right. Come on, the game announcement had more in it than this! How do you expect to drum up interest and get gamers to come out and play-ay when all you give us is this?

Tags: paramount, paramount-digital-entertainment, the-warriors, the-warriors-street-brawl, xbla, xbox-live-arcade

Reader Comments (Page 1 of 1)

ChristmasBeard @ Jun 12th 2009 2:39PM

Not too different than the early teaser for MW2 that only really had audio. Though how excited can you get about a "Warriors" game? (compared to MW2, that is).

Demon G Sides @ Jun 12th 2009 3:29PM

not too different from the halo Reach video...

though halo reach will be good, whereas this will be shit.

Swagman @ Jun 12th 2009 3:46PM

This is not a trailer, this is a teaser. And as has been pointed out already, most teasers for even very high profile games, do not show a single frame of the game - that is why it is called a teaser, as it is teasing the audience about the game to come.

That, and the fact that it is only 30 seconds long, should have really given this away as just being a simple teaser. Most game trailers on the other hand, you know, that 95% you are talking about that show actual game footage, usually last at least one whole minute to two and a half minutes in length.

You guys are just slippin' to have missed those two little details. And just like that, we wind up with all this angst, over a simple teaser for a simple XBLA title.

matt @ Jun 27th 2009 3:35PM

i completely agree that this is a terrible trailer but at the same time it could be worse.

for example
last week a trailer for a Def Jam rap sing-a-long game was blogged on this site. before i get into specifics, i think i can truthfully say that after watching that advertisement, i have never been so less intrigued or inclined to buy a product in my life. that game will be a black eye for the rap industry, the game industry and for human kind in general. is it supposed to be fun rapping at the same time as someone else and trying to be better?(i think it would be very distracting) why do you need to buy a game or game/mic combo upwards of $60 to sing songs on your tv?

The trailer is trash indeed (ha! liked what I did there), but there were plenty of images of the game within the press area.

Visually, the game looks good. Here's hoping there gameplay to match.

http://www.2d-x.com/brawlers/the-warriors-street-brawl-coming-to-xbox-live-arcade-will-it-rock/