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Microsoft's Bach tamps down Blu-ray Xbox rumors

Well, it's tomorrow, and despite yesterday's rumor that Microsoft would be announcing a Blu-ray equipped Xbox 360 today (that's yesterday's tomorrow, for those of you confused by that first clause), so far we've so far heard bupkis. In fact, we've heard less than bupkis if you take into account the San Francisco Chronicle interview with Robbie Bach, in which the Microsoft Entertainment & Devices president downplays disc-based movie formats and stresses Microsoft's HD video downloads.

"Xbox 360 has a great ability to deliver [high-definition experience] through the Xbox Live (online download) service," Bach said. "It's a great way to get the high-definition concept because it's right there. There's no additional media. There is nothing you need to purchase ... You have to look at how fundamentally compelling the difference is between a progressive scan DVD player and the picture that it can produce and what you get on a high-definition player. The reality is there is some difference, but most people look at it and say, 'I am not going to pay extra for that.'"

The full interview also includes Bach's thoughts on in-game ads, the next-next-gen Xbox, and motion-sensitive controllers. Check it out.

Amazon offering $50 credit to HD DVD adopters


Amazon is joining the ranks of a few other retailers in offering a consolation prize to those who purchased an HD DVD player. Engadget HD has a letter from Amazon stating that customers who purchased an HD DVD player (including the Xbox 360 drive) prior to Feb. 23, 2008 are entitled to a $50 store credit. If you purchased an HD DVD player from Amazon be sure to check your email.

While we're on the subject, don't forget to grab that spiffy new update available for the Xbox 360 HD DVD player.

Amazon offering $50 to HD DVD owners


Not one to be outdone by the likes of Best Buy, Amazon is now offering a $50 credit to anyone who purchased an HD DVD player from the website before February 23, 2008. Strangely enough, the credit can be redeemed for up to 10 players by any one customer. Why in the world anyone would buy 10 HD DVD players, we'll never know. Also, there are a few restrictions on the deal. The credit can't be used on "special-order titles, e-books or downloadable e-content, wireless service plans, gift certificates, gift-wrap, taxes, or shipping and handling charges." Still, it's not a bad offer and it's hard to argue with free money.

Find a copy of the email being distributed by Amazon after the break.

[Thanks, zlionsfan. Via Engadget]

Continued →

Just for laughs: Xbox HD DVD player gets update


Major Nelson has informed the populace that the next time one of the surviving members of the defeated HD DVD army watch a movie they'll be prompted with an auto update. No, the update will not magically convert the dead format into a Blu-ray player, sorry.

Instead, the update will add "compatibility improvements with certain titles" and "additional support for network features." Xbox 360 owners without Live can download the update through Xbox.com later this week.

Microsoft rolls out 360 HD DVD player update

Even though HD DVD died a slow and painful death, Microsoft is still showing current Xbox 360 HD DVD player owners ongoing love with the release of today's auto update. Once connected to Xbox Live with a HD DVD player firmly integrated into your 360, you'll be prompted to download a new update that's said to help with compatibility issues with some titles and will add additional support for network features. Even though this update won't resurrect Toshiba's commitment to HD DVD, it should make your HD movie experience a tad bit more enjoyable.

April Fools' Alert #10: Wii Sports on iPhone and utter obsolescence


ThinkGeek is certainly on a roll today with the April Fools hijinks. Not only do we have Super Pii Pii Brothers (and its bizarre peripheral), but now we have Wii Sports on the iPhone, as well as a conduit for shuffling between dead video formats.

The Wii Sports on iPhone gag is nothing more than an unclickable banner ad, making us wish the joke was taken a bit further. The Betamax to HD-DVD converter, on the other hand, is quite the stroke of genius. The idea alone is brilliant, made even more so by the "promotional" video, viewable after the break.

Continued →

Best Buy Canada offers 'free' 360 HD DVD players

There's an "interesting" deal up north for our Canadian friends who are still (for reasons we don't understand) interested in owning an Xbox 360 HD DVD player. From now through May 2nd, Best Buy Canada is being generous by offering a free $50 gift card to anyone who brings in a receipt proving that they have purchased a HD DVD player after January 1, 2007. And wouldn't you know some Best Buy's in Canada still have a few Xbox 360 HD DVD players laying around for $50. You see what we're saying? The "free" offer? That's right, you can grab a new 360 HD DVD player for $50 AND get a $50 gift card in the process, thus making your purchase technically free. Yes, your mileage will vary as our tipster xenocidic had to try two locations to get Best Buy to pony up a gift card, but it's worth a try if you're feeling some nostalgic HD DVD love.

[Via xenocidic]

Future Shop offers $100 trade for HD DVD players

We didn't think HD DVD early adopters could get any luckier when Best Buy started handing out $50 gift cards, but we were wrong. Future Shop, Canada's largest retailer of consumer electronics, is offering a $100 trade-in promotion on all HD DVD players towards the purchase of select Samsung or LG model Blu-ray / HD DVD combo players (which retail for $499.99 CND each).

Future Shop has sweetened the deal to consumers by promising to donate returned HD DVD Players the Boys and Girls Clubs of Canada for use in their after-school and evening programs. Charity and a discount in the HD format war? That's the Canadian hospitality we're accustomed to hearing about!

The promotion began on March 7 and will run until April 3 across Canada.

Best Buy shows the money to HD DVD adopters


Best Buy is looking to make good with all the unfortunate souls who purchased an HD DVD player or accessory (be it the 360 HD DVD player or another product) before the format was officially declared kaput on February 23, 2008. The company will issue $50 gift cards to customers that fall in this unfortunate category According to CNN, many consumers won't even have to lift a finger to receive their gift cards as Best Buy is using Rewards Zone and service plan records as well as records from online purchases to identify eligible customers. Those who don't fall into those categories can bring a Best Buy receipt or credit card statement to their local store in order to receive their gift card. Best Buy will also begin accepting returns on all HD DVD players through their online trade-in center starting March 21, so long as said players are returned within 90 days of purchase. Returns will be refunded with store credit. Unfortunately, Best Buy isn't accepting returns on HD DVD discs.

[Via Joystiq]

Toshiba reportedly set to lose nearly $1 billion in wake of HD-DVD format death

In order to truly enter a format war, one must possess a number of things. The first, of course, is a viable format, unique from all others currently on the market. The second is the persistence to constantly push your format on as many film companies and consumer electronics producers as you possibly can, to ensure your victory. Finally, should said victory never come, you must possess a strong stomach and a wide wallet -- as losing a format war is a costly and heartbreaking endeavor.

According to the Nikkea Business Daily, Toshiba is learning this lesson to the tune of a ¥100 billion loss in revenue this year (to grasp the magnitude of this loss, here it is in numeric form: ¥100,000,000,000) or roughly $986 million in U.S. cash. We usually leave the economic speculation to the experts, but we're pretty sure that's a large sum of money that Toshiba would rather not part with. But as they say, in order to make an omelet, you've got to break a few eggs; though sometimes, you have to break 100 billion eggs, only to find that nobody wants to eat your omelet. Okay, nobody says that.

MS touts digital distribution over 'historic' discs


If Euro Xbox boss Chris Lewis is to be believed, a dramatic consumer shift to digitally distributed media is due to occur "sooner than any of us think." With talks of an Xbox 360 Blu-ray add-on now muted, the manufacturer appears to be distancing itself from the Sony-backed high-def format. "Going forwards, digital downloads is really where it's at," Lewis told GamesIndustry.Biz. "More and more people's ongoing and ever-increasing downloading of music and movies is becoming the de facto. I think that's going to happen in very short order; people want to consume that way."

We definitely don't want to consume anything past its sell-by date either, as Lewis suggested we'll "look back wistfully at shiny discs as something that was somewhat a historic phenomenon in a way that we kind of think about vinyl or VCRs today." Though we don't outright disagree with Microsoft's same ol' song and dance, predicting a large change within the "next 12-18 months" seems overly optimistic. DVD doesn't look to be going anywhere soon, and neither does the sales traction granted to the PS3 by Blu-ray's recent victory.

Blu-ray Xbox 360 add-on rumor resurfaces


Yesterday our email exploded with news tips regarding the latest in the Blu-ray Saga. In an interview with the Financial Times, Sony Electronics US president Stan Glasgow proclaimed, "Sony is in talks with console rival Microsoft about offering a Blu-ray drive for the Xbox 360." While Microsoft has since denied any HD discussions are happening with Sony, we remember that a few MS execs let it slip that this could be an option if Blu-ray won the "war," which it did. One thing to keep in mind Xbox fanboys, this decision stems from wanting to offer multiple avenues to HD content to Xbox 360 users and doesn't mean we'll see that new SKU that slaps Master Chief's next outing on a BD disc. At least we think.

[Thanks to everyone who sent this in]

This Week in HD DVD: the final edition

This is the curtain call, there is no more to see. Wipe the tears from your cheek fellow fanboys, for this will be final installment of This Week in HD DVD.

Toshiba and Microsoft no longer support the HD DVD format, so we'd feel guilty and a bit dirty to continue our own support of a format that deserves to simply rest in peace. You will be missed HD DVD. That's a fact. You were strong and wise, but you were unable to gather support by the masses and as a result, you passed at a young age. This is it, the final curtain call. Goodbye HD DVD and goodbye to This Week in HD DVD. We promised we wouldn't cry ...

Microsoft unloading remaining HD DVD add-ons for $50

Attention, people who collect obsolete technology -- here's the perfect chance to, um, add some obsolete technology to your collection! While Microsoft recently announced they're no longer producing HD DVD add-on drives for the Xbox 360, they are unloading their remaining supply at a bargain-basement price of $50, as a Microsoft spokesperson told Bloomberg.

Sure enough, online retailers from Circuit City to Best Buy to Buy.com are listing the defunct accessory for 25 percent of it's original price. At that price, the remaining stock could go fast. Then again, with the prospect of more HD-DVD discs looking less than good, maybe $50 is still too expensive to unload.

Retailers drop HD-DVD add-on to $50 [update]

Update: It's official. Xbox.com now lists the Xbox 360 HD DVD player at an MSRP of $49. W00t! (Thanks, Cal)

Rumored for a while now, it has just been unofficially confirmed that the MSRP of the 360 HD-DVD add-on has been reduced from $130 to $50, cheaper even than a newly-released game. So far, K-mart and Amazon have reduced their price (and Amazon offering free shipping). Microsoft has not yet updated their price so this is still unofficial, but even so, it's likely that other retailers will be following soon. With the production ending on all HD-DVD players everywhere, the HD-DVD add-on is now good only as some sort of obscure collectors item. Then again if you've got a President Grant burning a hole in your pocket and you've got a hankerin' for some quick and easy HD movie action, this is a good short-term solution until all the cheap HD-DVDs dry up. Besides, if you're quick you could always get these free ones, and then not have to immediately buy any HD-DVDs at all. Remember the losing format, and look forward to digital distribution to (with luck and lots and lots of bandwidth) save us.

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